Clements Become Official Partners of Max Coates Racing

Max Coates Blog

We are excited to announce that we will become an official partner to Renault UK Clio Cup Graduate Champion, Max Coates.

Coates, announced a British Racing Drivers Club Rising Star in 2016, will compete in his second season in the Renault UK Clio Cup after finishing 3rd in the series last year and winning the Graduate Cup, for the best new driver.  With a win and six additional podiums in his maiden season Max is chasing overall glory in 2017, supported by Clements Retail and POS and previously confirmed sponsors Harron Homes, Primex Plastics Limited, PLASgran Recycling Limited and JT Atkinson Builders’ and Plumbers’ Merchant.  Races are broadcast live on ITV4 in the UK with a large following attending race meetings across the country.

Clements has two arms to its business, shop fitting for retail outlets and developing POS / POP solutions for a variety of FMCG brands.  The retail side of the business offers technical, material and cost solutions to effectively detail and develop retail fixtures and construction elements that perform and function in a demanding high-usage and high-end retail environment.  Clements POS have experience in creating exceptional POS/POP and Permanent Merchandising solutions to ensure the brands they work with receive the recognition they deserve.

Having completed his first test in his Clio Cup racer Max enthused, “I am delighted to be welcoming another great partner in Clements to our list of sponsors.  They are an exciting company and one I am looking forward to developing a relationship with.  With additional support from Harron Homes and JT Atkinson and continued contracts with both Primex and PLASgran, 2017 is shaping up to be a fantastic season for me.  We have already started our pre-season testing and are far better prepared than this time 12 months ago.  We finished 3rd last year and I’m hoping the experience gained both by myself and the team can help us to climb the final two spots and become champions in 2017.”

Robin Duxbury, Projects Director at Clements POS, said, “We are delighted to be working with Max in 2017.  There is no doubting his ability behind the wheel of a racing car as evidenced in his results last year.  Max is more than just a racing driver, he has an impressive following both at the track, watching on ITV4 and online.  We look forward to working with Max and his other partners throughout the year and to developing his range of merchandise.”

Max will be in attendance at the Renault UK Clio Cup media day tomorrow where he will unveil his new livery for the 2017 season, which has been developed and brought to life with the support of Clements.  Max will be working with the team at Clements to develop his range of merchandise which is hoped will be announced soon.  The championship will begin at Brands Hatch on 1st and 2nd April 2017 where fans will be able to watch the races at the track or at home via ITV4’s live TV coverage.

Max Coates Information:

Max Coates started racing in karts when he was 8 years old and competed in national level championships throughout his karting career.  He then graduated into the Ginetta Junior Championship in 2010 and has since racing in the Ginetta GT Supercup, Porsche Carrera Cup GB and the British Touring Car Championship (BTCC).  Hailing from North Yorkshire, the 22 year old is aiming for a career as a racing driver with a firm focus on racing in the BTCC.

For 2016 Max has signed for Ciceley Motorsport, a championship and race winning team that competes with a Mercedes A-Class in the BTCC, to race in the Renault UK Clio Cup with the support of Primex Plastics Ltd and PLASgran, the recycling specialists.

Renault UK Clio Cup:

The Renault UK Clio Cup is a single make championship for race-spec versions of the potent Clio Renaultsport 220 Trophy.  All cars are identical and prepared by teams high in quality and professionalism and with very obvious links to the BTCC. In addition the trademark bumper-to-bumper racing on track makes the UK Clio Cup the most pulsating supporting category alongside the BTCC.

All 18 of the UK Clio Cup’s races will again take place at the high-profile Dunlop British Touring Car Championship’s events in 2016, meaning its drivers, teams and sponsors continue to enjoy unrivalled levels of exposure with huge trackside crowds and live TV coverage on ITV4.