Environment designed by Kevin Vuong of Michael Kors
Michael Kors first UK flagship store on New Bond Street London. Designed by the Michael Kors New York based store development team, the objective was to create a ‘bright’ store using a mix of high-tech materials and selected vintage pieces.
The store design pays more than a passing nod to the 1930’s deco of nearby luxury hotel, Claridge’s, with the extensive use of white marble, macassar wood, polished stainless steel and acrylic fittings.
It is a long, narrow store where the linear arrangement of the mid-shop display cabinets acts as sight lines to guide the eye deep into the interior. Along the way, large zebra skins divide the space between the internally lit and recessed shelving situated in niches with stainless steel surrounds.
The vintage pieces include a 1950’s sofa, as well as art deco mirrors and crystal chandeliers. The store reflects a sunny and timeless outlook, with high shine white marble and metal sitting alongside dark wood and muted soft furnishings for a sleek but homely appeal.
“I wanted people to feel they could spend some time here,” Kors explained. The walls are decorated with black and white prints of Kors’ style icons: Robert Redford, Princess Caroline, Goldie Hawn and Jack Nicholson gaze from the walls like old friends – and the fitting rooms hold a stylish surprise.
The partnership between designer, client and shop fitter worked extremely well despite geographical distance. Kevin Vuong of Michael Kors store development team managed the design development process directly with Clements’